NASHVILLE – The State of Tennessee has rolled out a dramatically redesigned and improved website, an important step in a broader overhaul of state web services.
TN.gov receives millions of unique visits annually, and the redesign represents a substantial effort to make the state’s official web portal more usable, accessible and innovative.
A key component of this effort is the extensive use of responsive design to transform and adapt TN.gov for a wide variety of mobile devices. Years of usage data indicated that mobile users were almost always in search of the same content as desktop users. With TN.gov’s responsive design, mobile users are finally presented the same desktop content, but perfectly adapted for smaller screens such as iPhones, iPads and Android devices.
“For many Tennesseans, TN.gov is the primary way they interact with and experience state government,” Gov. Bill Haslam said. “The goal of this new design is to enhance this experience by presenting users with a path to the content and services they need in the most efficient and effective way possible.”
Several key enhancements to the web portal are:
- The complete revamping of the visual design and information architecture, including “inline content viewing,” or the ability to view new content without leaving the current page, and innovative main page panels;
- Enhanced viewing options, including variable text-sizing and a high-contrast display to accommodate a variety of needs, such as those with poor vision, and device displays;
- An expanded “Happening Now” feed that aggregates relevant real-time content;
- A redesigned agency template for an improved look and a more consistent experience;
- And the addition of “Livewire” for an up-to-date view of online transaction statistics, top searches, public meetings, press releases and more.
“The new TN.gov is full of enhancements that make the site more customer-focused than ever before,” Tennessee Director of Digital Strategy John Chobanian said. “In fact, since the redesign’s soft launch in early May, user feedback has led to several enhancements. With the new site continuing to evolve, we welcome any and all input from our users.”